1-Group Singapore · 1-Academia · One-Day Course

F&B Marketing AI
for Non-Marketing
Professionals

A comprehensive one-day course on digital transformation through the AI marketing revolution — built for venue managers, operations staff, chefs, and reservations teams.

Course Format

Duration1 Full Day · 9:00 AM – 5:30 PM
Modules7 Modules · 20+ AI Tools
FormatPresentations · Workshops · Role-Play
AudienceF&B Operations Professionals
Location1-Group Venues, Singapore
$67.7B

Projected AI in F&B market by 2030

38.3%

Annual compound growth rate 2025–2030

88%

Marketers now using AI tools daily

50%

Reduction in content creation time

The Opportunity

Why Every F&B Professional
Needs AI Marketing Skills

Time Savings

Automate 60–80% of routine marketing tasks — content creation, scheduling, and reporting — freeing your team for guest-facing work.

60–80%

of routine tasks automated

🎯

Personalisation at Scale

Deliver Starbucks-style personalised guest communications to every guest, regardless of venue size or team bandwidth.

42%

of consumers positive about AI in F&B

📈

Revenue Growth

AI-optimised campaigns improve targeting, engagement, and conversions — with measurable ROI across every channel.

50%

faster content creation

Course Content

7 Modules. One Transformative Day.

🧠
Module 01

09:30 – 10:30 · Presentation + Live Demo

AI Marketing Fundamentals

Master the core concepts powering today's AI marketing revolution. Understand how LLMs work, what AI agents can do, and why prompt engineering is the most valuable skill to develop.

Explore full module →

Topics Covered

  • What AI Marketing Is
  • Generative AI
  • LLMs (Large Language Models)
  • AI Agents
  • Prompt Engineering
  • No-Code Tools
👨‍🍳
"AI is your sous chef, not your head chef. It handles prep work brilliantly — but every dish still needs a human touch before it reaches the guest's table."

— The Golden Rule of 1-Academia

Real-World Impact

AI in Action

Starbucks

Deep Brew AI

AI analyses purchase history, time of day, and weather to deliver personalised recommendations — driving repeat purchases and higher average order value.

↑ Order Value
🍔

Wendy's

Google Cloud AI Drive-Thru

70–80% of drive-thru orders processed by AI, reducing wait times and improving accuracy across hundreds of locations.

70–80% Automated
🍕

Domino's

AnyWare AI Ordering

AI-powered ordering across 15+ platforms including voice assistants and smart TVs, with predictive kitchen operations.

15+ Platforms
Join the Course

Ready to Enrol?

Three sessions available across April, May, and June 2025 at 1-Group venues. Limited to 20 participants per session.

Reserve Your Spot →
Live · Claude AI

Try the AI Tools

Six production-ready AI tools built into 1-Academia — social captions, review responses, email campaigns, menu copy, strategy, and prompt coaching.

Open AI Tool Lab →